Jillian Dempsey Eye Khols

I'm now on my 2nd set of these eyeliners, they're just so good. Created by makeup artist Jillian Dempsey, who, in her own words "...couldn't find an eyeliner that would create a lived-in, smudgy look and stay in place—so I made one."

I'm not a fan of pencil liners in general, they're often too dry with minimal color payoff. Not these shea butter, marula and jojoba oil-infused pencils, however. You can see how soft the pigment is, they glide on with no skipping, depositing a generous swoosh of opaque pigment. She uses these pencils on her many famous clients, and they frequently make a cameo on her Instagram page

If you're not sure which color to get, get both. Everyone needs both an excellent brown and black eyeliner.