Y et Beauté


Inspired by a transformational yoga sojourn in Mysore, India, Y et Beaute has come out with the Birkin bag of lipsticks. This is the most luxe lipstick experience, outranking anything you'd find at Sephora or an upscale department store and I'm completely obsessed.

Take the packaging, made in (where else?) Italy. Cool, sleek bullets with the perfect amount of weighted heft, a cap that slides like melted butter and clicks satisfyingly shut with a magnetic closure. This lipstick takes itself (and whomever is wearing it) seriously. 

And then there's the lipstick itself, also manufactured in Italy. The shade I have is Bisou, a densely pigmented warm and earthy pink. It goes on like a classic lady's lipstick in that it's opaque, on the matte side of creamy and stays put. Swipe it on in the morning, and by lunch, you'll still have color. It functions beautifully as a lip stain by tapping it against the lips and blending it softly out with fingertips, or as a long lasting cream blush. 

I'm already eyeing Tranquille, a lively and modest pink for my next acquisition. 

You can find the line now at Credo Beauty, or the Y et Beauté website.